SP10Q1Response

a) Social media -
 * media for social interaction
 * uses accessible and scaleable information communication techniques
 * uses web-based technologies to turn communication into interactive dialogue
 * blends technology and social interaction = co-creation of value
 * "umbrella term" that defines the various activities that integrate technology, social interaction, and the construction of words, pictures, videos, and audio
 * allows for distance collaboration among groups of users (private - allowing single users or defined groups to augmentd owned nodes and contents, public - allow any user to annotate, global - ability for all users to produce work on the same documents independently, and restricted - ability for groups of people to work on the same documents independently


 * *Social media has created users who want customized information, collaboration at a distance, information that is available whenever and wherever.

b) Public Library and Academic Library Overall -- meeting users where they are, encourage development of 21st century literacy skills, build community, gather & track feedback, promotion (services, holdings, events)
 * 1) Facebook - advertising, marketing, customer service
 * 2) Twitter - advertising, reminders
 * 3) YouTube - training, publicity, booktalks, info literacy tutorials
 * 4) blogs - advertising, calendars, links to training documents and videos, book reviews, customer comments, "what's new" in the library
 * 5) live chat -- "ask a librarian"; reference, general questions

c) Negative impact of social media to deliver library services...
 * mis-use/abuse of online presence
 * copyright concerns
 * e-safety issues
 * filtering
 * staffing -- successful implementation requires constant updates
 * Privacy issues